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A firm in a monopolistically competitive market can earn both short-run and long-run profits.

A) True
B) False

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If a firm in a monopolistically competitive market successfully uses advertising to decrease the elasticity of demand for its product,the firm will


A) be able to increase its markup over marginal cost.
B) eventually have to reduce price to remain competitive.
C) increase the welfare of society.
D) reduce its average total cost.

E) None of the above
F) A) and B)

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Monopolistic competition is an


A) efficient market structure because long-run profits are zero.
B) efficient market structure because each firm produces at its efficient scale.
C) inefficient market structure because there is deadweight loss.
D) Both a and b are correct.

E) C) and D)
F) A) and D)

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Table 16-1 The following table shows the percentage of output supplied by the top eight firms in four different industries. Table 16-1 The following table shows the percentage of output supplied by the top eight firms in four different industries.    -Refer to Table 16-1.Which industry has the lowest concentration ratio? A)  Industry W B)  Industry X C)  Industry Y D)  Industry Z -Refer to Table 16-1.Which industry has the lowest concentration ratio?


A) Industry W
B) Industry X
C) Industry Y
D) Industry Z

E) None of the above
F) A) and B)

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Which of the following conditions is characteristic of a monopolistically competitive firm in both the short-run and the long run?


A) P > MC
B) MC = ATC
C) P < MR
D) All of the above are correct.

E) C) and D)
F) A) and D)

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The business-stealing externality states that entry of a new firms imposes a cost on existing firms because they lose customers.

A) True
B) False

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In the short run,a firm operating in a monopolistically competitive market can earn


A) positive economic profits.
B) economic losses.
C) zero economic profits.
D) All of the above are possible.

E) A) and D)
F) B) and C)

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A monopolistically competitive firm has the following cost structure: A monopolistically competitive firm has the following cost structure:   The firm faces the following demand curve:   To maximize profit (or minimize losses) ,the firm will produce A)  2 units. B)  3 units. C)  4 units. D)  5 units. The firm faces the following demand curve: A monopolistically competitive firm has the following cost structure:   The firm faces the following demand curve:   To maximize profit (or minimize losses) ,the firm will produce A)  2 units. B)  3 units. C)  4 units. D)  5 units. To maximize profit (or minimize losses) ,the firm will produce


A) 2 units.
B) 3 units.
C) 4 units.
D) 5 units.

E) A) and D)
F) A) and C)

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Consider monopoly,monopolistic competition,and perfect competition.In which of these three market structures does a profit-maximizing firm charge a price that exceeds marginal cost?


A) monopoly only
B) monopoly and monopolistic competition only
C) monopoly,monopolistic competition,and perfect competition
D) The answer cannot be determined without knowing whether the market is in the long run or short run.

E) A) and B)
F) A) and C)

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Table 16-3 The following table shows the output produced by each of the top eight firms in four industries as well as the total industry output for those industries. Table 16-3 The following table shows the output produced by each of the top eight firms in four industries as well as the total industry output for those industries.    -Refer to Table 16-3.What is the concentration ratio for Industry C? A)  approximately 44% B)  approximately 48% C)  approximately 53% D)  approximately 56% -Refer to Table 16-3.What is the concentration ratio for Industry C?


A) approximately 44%
B) approximately 48%
C) approximately 53%
D) approximately 56%

E) C) and D)
F) All of the above

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Imperfectly competitive firms are characterized by


A) horizontal demand curves.
B) standardized products.
C) a large number of small firms.
D) price making ability.

E) A) and D)
F) A) and C)

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Figure 16-3 Figure 16-3   -Refer to Figure 16-3.What,if any,long run adjustment will take place in this industry? -Refer to Figure 16-3.What,if any,long run adjustment will take place in this industry?

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The "monopoly" in monopolistically competitive markets is most likely a result of firms having some pricing power due to product differentiation.

A) True
B) False

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A profit-maximizing firm in a monopolistically competitive market differs from a firm in a perfectly competitive market because the firm in the monopolistically competitive market


A) is characterized by market-share maximization.
B) has no barriers to entry.
C) faces a downward-sloping demand curve for its product.
D) faces a horizontal demand curve at the market clearing price.

E) All of the above
F) B) and C)

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For a profit-maximizing monopolistically competitive firm,price exceeds marginal cost in


A) the short run but not in the long run.
B) the long run but not in the short run.
C) both the short run and the long run.
D) neither the short run nor the long run.

E) None of the above
F) B) and C)

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Which of the following is a characteristic of monopolistic competition?


A) ownership of a key resource by a single firm
B) free entry
C) identical product
D) patents

E) A) and B)
F) None of the above

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Figure 16-2 Figure 16-2   -Refer to Figure 16-2.If this firm profit-maximizes,what price will it charge? -Refer to Figure 16-2.If this firm profit-maximizes,what price will it charge?

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The lower the concentration ratio,the


A) more control an individual firm has to set prices.
B) more competitive the industry.
C) less competitive the industry.
D) Both a and c are correct.

E) B) and C)
F) All of the above

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Figure 16-8 The figure is drawn for a monopolistically-competitive firm. Figure 16-8 The figure is drawn for a monopolistically-competitive firm.   -Refer to Figure 16-8.As the figure is drawn,the firm is in A)  a short-run equilibrium but it is not in a long-run equilibrium. B)  a long-run equilibrium but it is not in a short-run equilibrium. C)  a short-run equilibrium as well as a long-run equilibrium. D)  neither a short-run equilibrium nor a long-run equilibrium. -Refer to Figure 16-8.As the figure is drawn,the firm is in


A) a short-run equilibrium but it is not in a long-run equilibrium.
B) a long-run equilibrium but it is not in a short-run equilibrium.
C) a short-run equilibrium as well as a long-run equilibrium.
D) neither a short-run equilibrium nor a long-run equilibrium.

E) A) and B)
F) A) and C)

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In comparison to perfect competition,monopolistic competition is characterized by


A) efficient scale.
B) pricing at marginal cost.
C) excess capacity.
D) All of the above are correct.

E) A) and B)
F) B) and C)

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